Joseph Pierce

Project Manager
Hotel & Leisure Advisors, LLC
14805 Detroit Avenue, Suite 420
Cleveland, Ohio 44107-3921
Phone: 216-228-7000, ext. 23
Fax: 216-228-7320
E-mail: jpierce@hladvisors.com
www.hladvisors.com

Professional Affiliations

Associate Member of the Appraisal Institute
Michigan State University Alumni Association
Hospitality Financial and Technology Professionals
World Waterpark Association
Ohio Travel Association
Ohio Hotel and Lodging Association
National Ski Areas Association
National Golf Foundation

Education

Master of Business Administration in Hospitality Management, Michigan State University, 1981
Bachelor of Science in Accounting, State University of New York at Brockport, 1978
Completed requirements and passed exam to be Certified Public Accountant, 1981

Appraisal Institute courses:

• Appraisal Principles
• Appraisal Procedures
• Basic Income Capitalization
• General Appraiser Income Approach. Part 2
• Fair Housing
• Real Estate Finance, Statistics, and Valuation Modeling
• General Appraiser Market Analysis and Highest and Best Use
• General Appraiser Sales Comparison Approach
• General Appraiser Site Valuation and Cost Approach
• General Appraiser Report Writing and Case Studies

State Certification

Holds license as a Certified General Real Estate Appraiser in the State of Ohio

Experience

• Project Manager, Hotel & Leisure Advisors, Cleveland, Ohio since December 2011
• Senior Associate, Hotel & Leisure Advisors, Cleveland, Ohio, Oct 2005 - Dec 2011
• Senior Associate, U S Realty Consultants, Inc., Cleveland, Ohio, 2003-2005
• Controller, Clarion Hotel Cleveland Airport West, Cleveland, Ohio, 2002-2003
• Director of Finance and Accounting, Renaissance Cleveland Hotel, Cleveland, Ohio, 2000-2001
• Director of Finance and Accounting, South Bend Marriott, South Bend, Indiana, 1998-2000
• General Manager and Controller, The Talbott Hotel, Chicago, Illinois, 1988-1997
• Assistant Controller and Cost Analyst, Westin Hotels, Rosemont, Illinois and Detroit, Michigan, 1982-1988

Joseph Pierce has been a hospitality consultant and appraiser since 2003. He has performed appraisals, market feasibility studies, economic impact studies, and impact studies throughout the United States. He has a wide range of experience in operations and accounting for hotels and resorts. During Mr. Pierce’s career he has also managed an independently-owned hotel, The Talbott Hotel in Chicago. Mr. Pierce’s emphasis is in hospitality related properties.

Published Articles

"The Ground Rent Alternative" Lodging Hospitality, December 2011

"2009 Median Hotel Prices Plummet - Is it Time to Appeal Your Property Taxes?" Hotel Online, November 2009

"Dealing with an Economic Downturn: Ten Ideas for Hotels and Resorts" Hotel Online, December 2008

"Ohio's Lodging Market: Historical Analysis & 2006 Forecast," Hotel Online, March 2006

"Cleveland's Lodging Market: a Slow Climb Back," Hotel Online, February 2005

"Cleveland Market at Bottom with Improvement Predicted" Hotel Online, January 2004